Experience Wisconsin

Scaled Up Reptile Expo
2026-06-28 11:00 - 15:00, 2026-11-08 11:00 - 15:00 (America/Chicago) | Madison Marriott West, 1313 John Q Hammons Dr., Middleton, WI, 53562, United States
Scaled Up Expos provides a family-friendly opportunity to discover thousands of fascinating creatures—from snakes and lizards to frogs, tortoises, tarantulas, and more—all under one roof. Join the next Expo at Marriott Madison West/Middleton from 11 a.m. – 3 p.m.
When you attend a Scaled Up Reptile Expo, you’ll have the opportunity to:
-Gain valuable insights from some of the region’s top breeders, keepers, and educational groups.
-Stock up on essential reptile-keeping supplies, including feeder insects, frozen feeder rodents, supplements, and more.
-Explore various reptile enclosures, décor, plants, and unique artwork.
-Choose from an impressive selection of vendors offering a variety of species and find the perfect scaley companion to welcome into your home when you are ready.
Don’t miss this chance to connect, learn, and shop at Wisconsin’s Premier Reptile Expo!
Admission:
VIP Admission 10 a.m.: $15
General Admission 11 a.m.-3 p.m.: $8
Ages 5 and Under: Free

Cider Markets
2026-07-18 11:00 - 21:00, 2026-08-15 11:00 - 21:00 | Hidden Cave Cidery, 2500 Pleasant View Road, Middleton, WI, 53562, United States
Introducing a new event series coming to Middleton in 2026 – Cider Markets.
Shop makers with a glass of ice-cold hard cider in hand, all on the grounds of the popular Hidden Cave Cidery. This quaint Middleton location features a cozy taproom, as well as a curated outdoor space.
Expect a full-day of events that include shopping in the morning and afternoon, interactive crafting experiences, live music and games in the evening, and all the food and cider you can eat! These are ALL AGES, family-friendly events, free to the public with no tickets needed to come and enjoy the fun! You only pay for the items you want to buy from vendors, and the drinks or food you want to consume.
This event will be held multiple times throughout the summer. Dates include:
-March 28
-April 25
-May 23
-June 20
-July 18
-Aug. 15

37th Annual St Mary of the Hill Antique and Flea Market
2026-07-25 | St Mary of the Hill Parish on the grounds of Holy Hill, 1515 Carmel Road, Hubertus, WI, 53033, United States
37th Annual Antique and Flea Market by St Mary of the Hill Parish. Held on the beautiful grounds of the Basilica of Holy Hill, 1515 Carmel Road, Hubertus, WI 53033. Come make this a yearly tradition!
Saturday, July 25, 2026 from 7am-3pm
We have over 250 vendor spots to browse though.
*Including: Antique, flea market and good quality garage/rummage items; Boutique area, plant sale, and bake sale
Parking: $2 cash only (covers parking and admission fee)
($20 for early bird shopping before 630am)
No pets allowed (only licensed service dogs allowed)

National Mustard Day Festival
2026-08-01 00:00 | Downtown Middleton, Middleton, WI, United States
The National Mustard Day Festival in Middleton is a celebration of “America’s favorite condiment” and a day of quirky fun for mustard lovers everywhere. Celebrated the first Saturday of August, thousands join the National Mustard Museum in Downtown Middleton for family-friendly games, food vendors, live music, and of course, MUSTARD!
Middleton takes National Mustard Day quite seriously. As home to the National Mustard Museum and National Mustard Day, it is no wonder why this day is marked on everyone’s calendar.
The next National Mustard Day will be held on Saturday, Aug. 1, 2026, and festivities include closing Hubbard Avenue downtown in front of the museum and gift shop and filling the street with mustard, brat and pretzel vendors; mustard-themed family-friendly games; kids’ activities like a bouncy house and balloon animals; and a stage with live music all afternoon.

Eagles Tribute with Take It Easy
2026-10-09 19:00 - 21:00 | Geneva Stage, 244 Broad St, Lake Geneva, WI, 53147, United States
BACK BY POPULAR DEMAND!!! The EAGLES tribute show!
In honor of one of the best country rock bands of all time, Take It Easy performs hit after chart topping hit from the vast catalog of music created by the Eagles. From their debut Witchy Woman to their climactic #1 Hotel California, Take It Easy covers the bases. Touching on the solo careers of each artist as well this band is sure to have your favorites covered.

Haunted Hustle
2026-10-24 | Keva Sports Center, 8312 Forsythia St., Middleton, WI, 53562, United States
Save the date and join us Saturday, October 24, for the Haunted Hustle, an action-packed event with races and activities for the whole family!
The fun day starts with the scenic Haunted Hustle Half Marathon Run, followed by a 10K Run, 5K Run, 5K Dog Jog, 5K Walk and a Kid’s dash. There is live music at the Finish Line Festival and treats to enjoy. The race start/finish is located at KEVA Sports Center in beautiful Middleton.
Race Times:
– 8:50 a.m. The Monster Dash (500-yard sprint for kids aged 5 – 12)
– 9:00-9:05 a.m. Haunted Half Marathon Start
– 9:10-9:15 a.m. Terror 10K Run Start
– 9:20-9:25 a.m. Run For Your Life 5K Start
– 9:26 a.m. The Great “Pup”Kin 5K Start
– 9:27 a.m. Zombie Walk 5K Start
